#Liquidation sale windows#

Stock bought from liquidation sales can be sourced at a lower price point.Let’s look at the main advantages to sourcing merchandise from liquidation sales:

Customer returns inventory will be in varying conditions, with some items needing value added by the buyer to bring them into a saleable condition.īuying customer returns? Take a look at our value-adding tips in our guide: Before You Buy a Liquidation Truckload: What You Need to Know Overstock and closeout merchandise is in brand new condition and retail-ready. If you’re a business looking to buy merchandise in bulk to resell, liquidation sales are a great opportunity to buy this merchandise well below retail prices. What are the Advantages of Buying in Bulk from Liquidation Sales? Using these platforms allows b2b buyers to purchase surplus merchandise from multiple retailers in one place. Retailers may also partner with online liquidation marketplaces in order to list their surplus merchandise for purchase by b2b buyers. These requirements typically cannot be met by smaller companies, which means these smaller players need to source their inventory from middlemen or brokers. The conditions in these contracts include volume and velocity requirements. In some cases, the contracts are negotiated directly in other cases, these contracts are put out to tender, and companies submit bids. The process of selecting those large buyers varies. Due to the high amount of merchandise they need to turnover they prefer to sell directly to large buyers. Large retailers have to deal with a staggering amount of surplus merchandise. If stores are closing or renovating, a liquidation auction can be held to clear out inventory quickly. Small stores and businesses can list their surplus merchandise at discounted rates on their social media accounts, and through in store advertising to sell off to business customers directly. These can also be given out to customers shopping in-store. These can be added at the final stage of an online checkout process, or as a bonus for signing up to mailing lists, for example.

Retailers can also offer Buy-One-Get-One-Free or ‘BOGOF’ offers to help sell slow-moving products.īetter suited for low-cost products, giveaways generate more foot traffic for a retailer. This lets the retailer tie excess merchandise with items that sell better, and sell off surplus without reducing profits too much. This means grouping related items, and pricing the bundle slightly lower than the separate items would sell on their own. To clear surplus stock, stores can drop the prices on slow moving stock and advertise this as a sales event, which helps a store grow its customer base.īundling is another popular method of selling surplus inventory. A popular option is close to the front of the store, allowing shoppers to see these items as they enter.ĭropping prices is a tried and true method to help boost sales. Retailers strategically place items in prominent locations within their stores to help catch customers’ eyes and facilitate sales. Let’s explore what is a liquidation sale, why they are conducted, and how they represent a real business opportunity. However, this is not the only method used by retailers to liquidate merchandise. Customers and businesses can use this opportunity to buy merchandise at big discounts.

#Liquidation sale windows#

We’ve all seen liquidation sale posters in the windows of stores closing down, undertaking a stock clearance, or undergoing large renovations.